Mindset is one of the important things to talk about before you build a business. It can be changed according to your goals, once you add new employees, and once you continue to grow.
Ex-Magician Turned 8 Figure Amazon FBA Consultant Shows You How To Streamline Your Business with Tomer Rabinovich, 7-8 figure FBA Consultant and Creator Top Dog Summit
Bad images, bad copy, not running PPC correctly... you may be able to do all of these things WRONG, but when it comes to the product it has to be RIGHT.