Tomer Rabinovich grew a successful Amazon business with zero background in online sales, thanks to his unique ability to simplify complex tasks. Now, as a sought after speaker at events all over the world, he also teaches and consults other Amazon sellers these same actionable tactics that they can use to elevate their own businesses. And his best achievement of all is getting to enjoy an abundance of time with his wife and two kids.
Tomer Rabinovich's Story:
Tomer started his entrepreneurial journey when he was 10 years old, performing his first professional magic show at a local kindergarten for 50 Israeli Shekels (±15$). He started performing magic for adult audiences at the age of 17 and at age 20 he was on an Israeli TV show when he was introduced as "The guy with the fastest hands in Israel" (see the 1-minute video below). Tomer kept performing professionally until the age of 27, but he still performs for fun today when he's in the right mood and the opportunity hits.
At the age of 18, Tomer joined the military, which is mandatory in Israel, and served for 3.5 years in intelligence. In 2006, a year into his service, The 2nd Lebanon war started. At the end of it, Tomer received the highest commendation for his commitment and complex tasks he handled during that time.
Once graduating from the military, Tomer lived in the US for a year and sold magic kits in kiosks. This is where Tomer really honed his skills when it comes to learning how to sell - By standing on his feet for 11 hours a day, 6 days a week and stopping random strangers in the mall to sell them magic kits.
After returning to Israel, Tomer went to college and studied economics and business. In his 2nd year of college, he did warm-ups for many Israeli comedians, with jokes and magic tricks in front of hundreds of college students every week.
In his final year of college, Tomer was the head of student body and managed over 30 people.
Right after college Tomer started working for Maof - An Israeli agency funded by the government helping small businesses grow. At the same time, Tomer started the Amazing Selling Machine course and launched his first product in March 2015. He started with no experience but kept growing personally by reading business-related books and meeting with entrepreneurs from different industries.
In the summer of 2017, Tomer left Maof and went all-in with his Amazon business. During that year he started Top Dog Summit with a few friends - An event aimed towards bigger Amazon sellers. So far, that event was held once a year in Israel for 3 years in a row.
In the year 2018, Tomer started consulting Amazon sellers in small groups - The coaching is called Breakthrough Mastermind Coaching and it was established by Tomer together with The Culture of Achievement - A community of entrepreneurs that focus on Amazon and meets once a year in Romania. Since it started Tomer has coached dozens of sellers in the program, you can read more about it here.
Between events, coaching calls and his own Amazon business, Tomer spends most of his afternoons and evenings with his wife and two kids.
Tomer believes "You can replicate mastery" - Since he reached the highest level of sleight of hand at an early age, he believes he can take those skills and apply them to his businesses. In a short period of time, Tomer became one of the most sought-after speakers in Amazon seller events all around the world.
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